©2008 Vision 21 Education Group, All rights reserved.

I believe you have most fun when you succeed.

It is fun to work with educators moving education to a model focused on the needs of today's students. It was fun to write about critical and creative thinking in a way that will enagage students for a textbook. It was fun to help create a market for video games in education. It was fun be at center of two classic marketing wars (Pepsi vs. Coke in Mexico and Gillette vs. Bic in the disposable razor wars); it was fun to say I was "in diapers" when I was the brand manager who launched Pampers in the Mexican market; it was fun to learn, as Vice-President of a cosmetics company, to understand what women really mean when thy ask for fast drying nail enamel; it was fun to choose to use Bugs Bunny as a celebrity spokesperson. A
ll of the above were fun because they produced results.
 
This broad experience fuels innovation and demonstrates adaptability. Success in this variety of markets is evidence of solid basics and an ability to get things done.

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A Career on Paper

Let us not be content to wait and see what will happen, but give us the determination to make the right things happen.
Horace Mann

Nicholas B. deKanter

Skills

SKILLS

Strategic Planning
Integrated Marketing
Brand Development
Market Positioning
Product Strategy
Advertising
Sales Support & Promotion Agency Management
Public Relations
Product Launch
Team Leadership
International Marketing
Hispanic Marketing
Pricing
Competitive and Market Analysis
P&L Management
Business Development
Demand Generation
Startup Management
Training and Professional Development
Matrix Management
CRM
Community Outreach
Public Speaking and Lecturing
Fluent Spanish